30+Second+Commercial

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30 Second Commercial


 * Advertising Techniques **

 In the commercial they are using ordinary people to try and convince the viewer that it really does work.
 * 1. Using ordinary people: **

 People like free stuff so by offering something extra with their product it will get more people to buy it.
 * 2. Bribery: **


 * 3. Promise a benefit or provoke curiosity in the headline. **

 Tells the buyer that they will be ahead of their times if they buy the product.
 * 4. Avante Garde: **

 No one believes words such as greatest, unbelievable or fantastic offer.
 * 5. Avoid using exaggerations: **


 * 6. Compare your product to one similar to it to show how yours is better. **

Customers are attracted to products that give the viewers a reason to laugh or to be entertained by clever use of visuals or language.
 * 7. Humor: **

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This commercial uses humor to sell their product. It works because customers are attracted to products that they have seen on TV that have made them laugh. It also uses nostalgia because of the star wars music and Darth Vador.

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